Friday, November 06, 2009

ROR - SEO

Resources of a Resource ( ROR) is a format which describes objects of

any website in generic way. Using ROR.xml file in the root folder of the

website makes search engine to read the ROR content first. This is very

powerful feed of the website which describes all our objects to search

engines. They are much more robust than XML .

This has three main benefits:

  1. It allows the spider to correctly categorize the content of the website into its engine.
  2. It allows the spider to extract very detailed information about the objects on a website (sitemaps, products, events, reviews, jobs, classifieds, etc)
  3. It allows the website owner to optimize his site for inclusion of its content into the search engines.

Instead of XML format we can also create ROR in RDF and RSS format.

Create ROR for your website using http://www.rorweb.com/rormap.htm

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